Justin Kemp is leaving a footprint in the digital world with his latest project, Adding to the Internet. After Googling unlikely phrases and non-existent object permutations such as “art and physics balancing on Bud Light,” Kemp takes it upon himself to fill these voids by photographing and posting them on the web, such that they appear in Google Image’s results.
While his good work is not exactly Haiti-relief level, at least we can all rest assured that “Jack Johnson hiding behind house plants” exists in tangible, searchable form.
via justinkemp
